Does anyone have any insight here?
What is the reason there is a difference between data.ai download estimates and a publishers' actual downloads?
- Community Manager
- 3 replies
-
11 July 2023
Sometimes a publisher may have a different definition of what constitutes a download. data.ai counts unique downloads on a daily basis from iOS and Google Play app stores. Downloads do not include app updates or when the same account deletes and re-downloads an app, or downloads the app on another device.
For more information on data.ai Download estimates methodology, check out our help center article.
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